PERANCANGAN KOMUNIKASI VISUAL KAMPANYE EDUKASI MANFAAT TANAMAN KUMIS KUCING BAGI USIA 17-25 TAHUN DI KOTA PALEMBANG

Traditional medicine is a combination of science, belief and community traditions which aims to maintain health. plant. Cat's Whisker leaves contain active compounds such as flavonoids, saponins and tannins. It is hoped that this design will attract the interest of the people in Palembang City, especially teenagers, because of the benefits of consuming the Cat's Whisker plant. Introducing and educating the Cat's Whisker plant is designed through a plant pot with interesting illustrations and interactives that can teach you how to consume and cultivate the Cat's Whisker plant. Respondents in this study were 118 people. The works created are categorized into three media, namely the main media, plant pots, issue media including posters, banners, motion graphics and supporting media including t-shirts, tumblers, tote bags, mascots, packaging.